This is us

Hi! We’re Lusha
A team of data-enthusiasts who make the go-to-market smarter
by commoditizing simple, self-service B2B SaaS products.

Join us!

What is Lusha?

Lusha was founded by Assaf Eisenstein and Yoni Tserruya in 2016 with the aim of creating the world’s largest crowdsourced data community for B2B salespeople or a “Waze for salespeople”. Lusha offers B2B salespeople of every company size accurate and accessible data through its simple, self-service products. With Lusha, sales professionals can identify, engage and close prospects, thanks to Lusha’s prospecting platform, web extension and API. Lusha’s community has expanded to over 670,000 sales professionals and 223,000 sales organizations including Zendesk, Google, Dropbox and Uber.

Meet Yoni and Assaf

The Founders of Lusha

What started off as one developer's passion project has quickly evolved into one of B2Bs largest and most respected contact data solutions. In 2016 Yoni, a young developer, and Assaf, an HR tech creator, met. Together, they created Lusha, a better way for B2B salespeople to prospect based on community sharing, simplicity, accuracy and accessibility.

Who is Lusha?


[ Pronounced loosh-ah ] Noun

  1. B2B’s favorite personal assistant.
  2. The smiling cartoon woman that powers your in-app prospecting solution and lives on your Linkedin, B2B websites, Gmail and more.
  3. Who you thank when you easily find B2B prospects and their accurate contact details.
  4. The nickname of Assaf’s daughter, who inspired our name.
  5. A fun-loving company of data enthusiasts who work hard, play harder and get our kicks from delighting our customers.
Hi, I'm Lusha. Welcome.

Lusha at a glance

2016 Year founded
220 Employees
800K Users
220M Data entries

Our team

Assaf Eisenstein

Co-Founder & President

“Who dares, wins.”

Yoni Tserruya

Co-Founder & CEO

“Everything you want waits on the other side of consistency.”

Lior Berger

Advisory Board Member

“Unleashing the power of entrepreneurship...”

Rachel Haim

VP Growth

“Greatness. Nothing less.”

Henry Spitzer

VP Sales

"If you’re offered a seat on a rocket ship, don’t ask what seat! Just get on."

Chen Guter

VP Marketing

“Some people want it to happen, others make it happen."

Shai Gottesdiener


“With data comes power. With power comes responsibility."

Hila Gilboa

VP Finance

"A diverse mix of voices leads to better discussions and outcomes for everyone."

Reut Rubinstein


"It's not what you've got, it's what you use that makes a difference."

Our core values

Customer first

We are focused on providing the best user experience possible, all the rest will follow.

Move fast, Learn faster

When we move fast, we learn fast and grow.

Focus on impact

Solve the most important problems and identify them through data.

Make it simple

The best solutions are easily understood and that’s the only way to scale.

Be transparent

Open communication builds trust and is the basis of any relationship.

Enjoy the journey

Have fun, stay positive and keep smiling :)